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Stone Brewing & ÃÛÌÒ´«Ã½:

The road to delivering supply chain magic, together

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We continue to choose ÃÛÌÒ´«Ã½ because they consistently deliver value across every part of our freight operation. From day one, they’ve proven to be more than just a provider—they’re a true partner who understands our goals and works with us to achieve them.â€
- Tyler Thorpe, Sr. Transportation Manager, Sapporo-Stone Brewing

Forecasting

Here’s how Stone Brewing and ÃÛÌÒ´«Ã½ plan for the future

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  • Develop accurate forecasts over an 18-month horizon, ensuring a disciplined monthly review cycle
  • Manage material master data and maintain demand planning data 
  • Monitor key performance indicators such as forecast accuracy and bias
  • Collaborate across teams to manage new product launches 
  • Build a clear path for short term and long term organizational needs
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  • Integrate market intelligence into the pricing strategy & educate customers
  • Review shipper pricing contracts & spot market rates
  • Prepare for market fluctuations and industry seasonality
  • Plan product enhancements that consistently improve the customer and carrier experience

Suppliers

A strong supply base is essential to keep both businesses running.

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  • Identify, evaluate, and choose suppliers for raw materials and components
  • Manage supplier relationships and negotiate contracts
  • Ensure compliance with quality and regulatory standards
  • Coordinate with suppliers to source materials that meet forecasted production volumes
Materials to produce Stone's craft beer
  • Cans, Bottles, Kegs
  • Malt (Bagged and Bulk) 
  • Hops, Special Ingredients, Chemicals 
  • Boxes, Paperboard, Labels  
  • Crowns, Pallets  
  • All other specialty items as needed
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  • Develop accurate forecasts over an 18-month horizon, ensuring a disciplined monthly review cycle
  • Manage material master data and maintain demand planning data
  • Monitor key performance indicators such as forecast accuracy and bias
  • Collaborate across teams to manage new product launches
  • Build a clear path for short term and long term organizational needs
Man standing outside opening the rear doors of an empty truck trailer.

Planning

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Supply planning is based on sales 
and the forecast, so that products remain consistently available to meet customer demand.Production planning includes 
two key areas:

  • Brewing: Manages production schedules based on fermentation times for optimal brewing.
  • Packaging: Focuses on targeting specific days on hand to ensure a steady supply of finished goods.

This dual approach efficiently converts raw materials into final products.

Interior view of a brewery with large stainless steel fermentation tanks and a worker among the pipes.
ÃÛÌÒ´«Ã½

Building, maintaining, and improving the AI-powered freight pooling technology that creates Shared Truckloads at scale.

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â€Customer-specific protocols are created to ensure service KPIs are met.

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Integrating unique requirements into ÃÛÌÒ´«Ã½â€™s tech, like appointments and food-grade safety, ensures goods are moved safely and arrive on time.

Customer Relationships

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  • Stone sells their product to distributors. Distributors in every state ensure Stone’s beer reaches each retailer. The retailer ultimately sells beer to the end consumer.
  • Stone’s sales team collaborates with distributors to secure commitments from both large and small retailers so that the product is widely available 
across the US.
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  • Scaling ÃÛÌÒ´«Ã½â€™s customer network enables better Shared Truckload matches through compatible commodities, like food-grade items, and shipments that pick up or deliver at the same facilities.
  • ÃÛÌÒ´«Ã½ builds relationships with shipping locations to accommodate customer requirements like appointments.
Stone Brewing relationship flow

Shipping

This is where ÃÛÌÒ´«Ã½ comes in as a strategic shipping partner, optimizing Stone’s internal transfers and outbound distribution shipments to meet their budget and service KPIs.

When Stone tenders a shipment to ÃÛÌÒ´«Ã½ through their TMS, it enters this process. For shipments that don’t fill an entire trailer and can’t be optimized with other Stone shipments, they will be pooled into Shared Truckloads.

Stone brewing shipping flow

Flow

Because Stone brews and packages to order, their operations are designed to support both product integrity and customer satisfaction, ensuring every shipment meets quality standards from production to delivery. This results in varying order sizes, all of which ÃÛÌÒ´«Ã½ routes through the most optimal mode.

Because Stone brews and packages to order, their operations are designed to support both product integrity and customer satisfaction, ensuring every shipment meets quality standards from production to delivery. This results in varying order sizes, all of which ÃÛÌÒ´«Ã½ routes through the most optimal mode.

Stone warehouse hubs in the United States

ÃÛÌÒ´«Ã½ shipping modes leveraged by Stone

ÃÛÌÒ´«Ã½ provides Stone with several options to move their freight depending on the load requirements. Together, we take a holistic approach to their transportation program, optimizing for lower costs, best service, and fuller trucks.

White semi-truck with a trailer featuring two sections labeled 'Other ÃÛÌÒ´«Ã½ Shipper' and a yellow section with the Stone Brewing logo.
Shared Truckload (STL):

Used for mid-sized shipments or less frequent lanes, helping Stone reduce cost and maintain quality by sharing trailer space with other ÃÛÌÒ´«Ã½ shippers. Through STL, Stone maintains truckload-level service, only paying for the trailer space they use, and avoiding the risks associated with LTL.

White semi-truck with a long trailer featuring three panels each displaying the Stone Brewing  logo on a bright yellow background.
Multi-Stop FTL:

Enables Stone to consolidate multiple of their own orders and serve 
multiple distributors on a single route, improving efficiency while maintaining delivery timelines.

White semi-truck with a yellow trailer featuring the Stone Brewing logo on the side.
Full Truckload (FTL):

Primary mode, used for high-volume, direct shipments to distributors.

“The added freight optionality has been a major advantage. With access to FTL, ÃÛÌÒ´«Ã½Direct® Shared Truckload, and multi-stop load consolidation, we’ve been able to make smarter decisions on a lane-by-lane basis. This has helped us reduce empty space, control costs, and improve overall efficiency without compromising service.â€
- Tyler Thorpe,
Sr. Transportation Manager, Sapporo-Stone Brewing

Customer First Mindset

Stone’s customers are distributors who rely on timely, consistent deliveries to meet demand in their local markets. Stone prioritizes meeting their customers’ needs while ensuring the product is transported within strict 
quality guidelines.

ÃÛÌÒ´«Ã½ serves brands that depend on timely and secure deliveries. Committed to meeting strict delivery standards and following customer SOPs, ÃÛÌÒ´«Ã½ ensures reliability at every step. They take a proactive, solution-oriented approach to resolving issues, addressing challenges with efficiency and care.

With ÃÛÌÒ´«Ã½, we’ve seen a positive impact on our service KPIs and customer experience. With greater flexibility and visibility, we’re able to plan more proactively, respond faster to changes, and deliver with more consistency. 
That reliability strengthens our 
customer relationships and supports long-term growth.â€
- Tyler Thorpe, 
Sr. Transportation Manager, Sapporo-Stone Brewing

Consumers

The end customer is the key driver of Stone's supply chain, influencing production, inventory, and distribution. Ensuring product availability and a smooth purchasing experience is critical for satisfaction and loyalty. Stone works with ÃÛÌÒ´«Ã½ to deliver beer to distributors on time, keeping retailers stocked so customers can always enjoy their favorite brews.

You share a beer, we share a truck.

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About Sapporo-Stone Brewing

Sapporo brewed the first beer of Japan in 1876. It’s now the number one selling Asian beer brand in the U.S. thanks to its best-selling Sapporo Premium. Sapporo acquired Stone Brewing in 2022 to brew all of Sapporo’s beer for the U.S. market. , established in 1996, pioneered the West Coast Style IPA helping to fuel the modern craft beer revolution. Its most popular beers include Stone IPA, Stone Delicious IPA and Stone Buenaveza Salt & Lime Lager.

Now one company, Sapporo-Stone Brewing is among the 15 largest breweries in the U.S. and operates production facilities in Escondido, CA and Richmond, VA plus seven Stone Brewing tap room and bistro locations. Sapporo-Stone's long list of environmental efforts includes a LEED Silver Certification, world-class water reclamation and creative uses of spent grain. To find Sapporo and Stone beers, visit and For more information visit  and.Ìý
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About ÃÛÌÒ´«Ã½

ÃÛÌÒ´«Ã½ is the largest Shared Truckload (STL) freight brokerage in the U.S., transforming underutilized truckload capacity into tangible value: cost savings for shippers, increased earnings for carriers, and a smaller carbon footprint. Their AI-powered, patented pooling technology optimizes across ÃÛÌÒ´«Ã½â€™s entire customer network, combining shipments from thousands of businesses into efficient Shared Truckloads. With STL, shippers enjoy truckload-level service while only paying for the space they need. Trusted by thousands of customers, from some of the largest enterprises to growing brands, ÃÛÌÒ´«Ã½ delivers an unmatched combination of cost efficiency, exceptional service, and a streamlined shipping experience.